1) What film have you chosen? I have chosen the film frozen.
2) Why did you choose this film in particular? I chose this film in particular because it conveys a very interesting representation of women. Usually the male character is shown to be the dominant character, in this case, Elsa is the dominant character and the male friend is the love interest. It completely switches the stereotypical fact that women are considered weaker than men. The movie switches gender roles which makes it more interesting to watch.
Institutional background
1) What was the film studio or production company behind your chosen film? E.g. Warner Brothers, Paramount etc. The production company for frozen was Walt Disney Pictures and Walt Disney Animation Studios.
2) Who was the distributor for the theatrical release of the film in the UK? Walt Disney Studios Motion Pictures.
No brand loyalty
1) What genre does your chosen film fit into? The genre of frozen fits into animation, adventure, Disney, Fantasy, comedy and musical.
2) How can you tell it fits that genre? Be specific with reference to the trailer. I can tell this movie fits in with the genre because film is not real it is obvious that its is an animation. Also the movie contains many scenes where the characters are experiencing problems and going on adventures. Furthermore, the colours of the trailer are fun and bright,this is perfect for kids. the characters are not real they are also made up.
3) Does your chosen film have any stars or a director that are known for that particular genre? The directors of frozen are Jennifer lee whose is known fro the writing of Wreck it Ralph,story contributions to Zootopia. Also the additional director of frozen also co-directed Tarzan,Surf's up and Pocahontas
Its all matter of timing
1) What was the UK release date for your chosen film? The UK release date for Frozen was December 6th 2013.
2) When did the first trailer appear on YouTube for your movie? Find the earliest example you can and embed it in your blog. https://youtu.be/TbQm5doF_Uc . September 26th 2013
3) What other examples of marketing (teaser trailers, main trailers, newspaper or TV interviews etc.) can you find for your chosen film from before the film’s release date? https://youtu.be/TbQm5doF_Uc
https://youtu.be/-WdC4DaYIeQ
Its a social thing
1) What was the word-of-mouth like for your chosen film? If you can’t find tweets (probably blocked) use the IMDB user review rating or the Rottten Tomatoes Tomatometer rating to judge whether the public have given the movie a good review. As a whole, the Frozen movie gained many good reviews by the public and became the number 1 movie for children. As the movie became more popular toys and games were made from the film, this shows you how much of a success the film was and that it was really enjoyable to young viewers as well as older viewers. the film was such a triumph that the production company/studio made a sequel called Frozen Fever.
2) Find three quotes (no more than 25 words each) from user reviews of your movie to create a picture of what the public reaction to the film has been. Post them on your blog.
For the first time in forever a true Disney classic is realized.
Author: CarrieJa from United States
Disney's Best in 20 years.
Author: fyeroledezma from United States
Practically magical in every way!
Author: sadie-harring from United States
Risky business
1) What was the original budget for your chosen film? The original budget for the frozen movie was £150 million.
2) How much money did the film make in the opening weekend? Frozen made £243,390 million on their opening evening.
3) How much money has the film made in total? (Look for the subheading ‘Gross’ which has the total box-office earnings listed). Disney's 2013 hit frozen has grossed £30,807,697 billion at the box office.
4) For a film to be considered a box office success, it needs to make at least two-and-a-half times the budget in box office takings. Using this method, was the film you have chosen a success? (Or, if it's a recent release, do you expect it to be a box office success?) The film frozen was a success as it made more money in the box office. Frozen has earned $1.2 billion worldwide, becoming the fifth highest-grossing film of all time and highest-grossing animation. The film has gained 2 Academy awards, a Bafta and a Golden globe.
Stars in their eyes
1) What films has the director previously directed? Are they in the same or similar genres? The other films the directors have directed were Frozen fever.
2) Who is the main star in the film? The main star of frozen is Idina Menzel.
3) What other films has the main star appeared in? Are any of the films similar to the one you are researching? The other films Idina Menzel appeared in are Enchanted and Rent.
4) Are the stars or the director or writer mentioned in the trailer for the film? No, only the studio is mentioned in the movie trailer [Disney].
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